Contact support via phone as soon as convenient, it sounds like you've got a bad DMX chip or corrupted firmware.
Does DMX cabling make a difference? In short runs, not so much. In longer runs, oh yes, it makes a HUGE amount of difference. It increases reliability. You will need to make your own DMX terminators though, but that's a simple task. While I have run DMX over standard XLR cabling and had no problems, simply adding a DMX cable and running that 200-foot run instead of down a 200-foot pair in my 200-foot 56-channel whip(MASS to MASS connectors), I got a noticable performance increase as lights moved faster(as applicable) and changes went smoother.
Honestly, DMX cabling doesn't cost more than standard 600-1000-ohm XLR, but it's designed to move data, so right cable for the right job.
I'm big on recommending things I am doing. Like one thing this year was a conscious effort to move off XLR cabling for lighting and onto DMX cabling. On top of that, I've added additional hardware into the lighting rig to help protect everything while also increasing options. My solution: the Opti-Branch 4 distro. In my scenario, it's exactly what I need to split the DMX around me(send a run to the rear for spots, and a run to the front for main lights)
You've ruled out cabling, and all your other troubleshooting points back to the fixture itself. It's the fixture at this point. Call support and they might walk you through a few other things. Just let them run the call, they want to ensure they tell you the right thing. If its under 30 days, just bring it back to where you got it and be done with it by exchanging your defective unit for a new working on.